Digi edZe Soft Solutions has given its artificial intelligence business a home of its own. The Hyderabad, India firm, which moves companies’ computer systems onto the cloud and looks after them there, launched digiedze.ai on 11 October as a separate site for the AI services it sells to large organisations.
Its main site, digiedze.com, keeps the work the company built its name on: planning and carrying out moves to the cloud, securing those systems and running a set of AI-assisted tools it calls dZ Suite. The firm employs more than 100 people and works across India, the US, the UAE, Oman, Qatar and Saudi Arabia.
“digiedze.ai is about focus, not a change of direction,” said Satyendra Pasalapudi, Digi edZe’s global chief executive. He described the cloud practice as the base the AI work stands on.
What The New Site Sells
The new site leads with what Digi edZe calls a Sovereign Enterprise Digital Brain. In plain terms, it is an AI system that a company runs on its own infrastructure, holding its documents, its records and the AI models that read them, without handing any of it to an outside provider. The company describes it as seven layers stacked on top of each other, from the stored knowledge at the bottom to the AI tools that use it at the top.
Venkat Reddy C., who leads AI platforms and innovation at the firm, framed the system as groundwork for AI agents, the software that can carry out tasks on its own rather than only answer questions. “Before deploying a fleet of autonomous agents, they need a digital brain,” he said, adding that the system runs inside the customer’s firewall, the security barrier between a company’s network and the internet.
For a company that wants a model of its own, Digi edZe helps choose one, then connects it to the company’s documents so it looks up real records before answering, a method known as retrieval-augmented generation. Where that is not enough, the firm retrains the model on the client’s material and adjusts it towards the answers the client’s staff prefer, testing the results at each stage.
Chat4ED, the firm’s tool for business questions, lets people ask in everyday language and get answers drawn from company data, without writing a database query or waiting on an analyst. Digi edZe aims it at regulated industries such as banking and healthcare, where the rules on who can see which data are strict.
Why Private AI Is Selling
Many banks, government bodies and hospitals in India and the Gulf work under data rules that limit sending sensitive records abroad, and that is the demand behind the word “sovereign” in Digi edZe’s pitch. Many also prefer to keep the models themselves on hardware they control. The release says chief information and technology officers in India, the Middle East, the US and the UK want to run agents in daily operations, not just in trials.
Coforge, one of India’s larger IT services firms, is chasing the same customers and has launched what it calls intent engineering for enterprise agents. The rush to put agents to work has also drawn warnings, with the head of Europe’s cybersecurity agency saying firms give AI agents too much freedom. Keeping the agent and its data inside one company’s walls is Digi edZe’s answer to that worry.
A New Address, Same Clients
Digi edZe has not named a customer using the digital brain or Chat4ED, and it has published no prices or results from deployments. The new site therefore describes what the firm says it offers, not services anyone can yet see at work. What has changed is where those services sit, with AI now on an address of its own, apart from the cloud migration and security work that remains on digiedze.com.
The split puts the firm’s AI pitch in front of buyers in India and the Gulf who increasingly ask about AI first, while the cloud contracts it built its name on carry on underneath. The firm’s bet is that private AI, kept inside the customer’s own walls, is the version banks, hospitals and public bodies will be willing to sign for, which fits Pasalapudi’s description of the move as a sharper focus on the same business.
